FOR
SIMON
LOGO DESIGN
CLIENT:Simon Community
AGENCY:TBWA
CATAGORIES:Social Change | Branding | Logo Design
The logo design combines the iconic Simon Community doorway with a microphone, subtly emphasising the event's singing aspect. The secondary text positioned beneath the logo, can be easily updated to reflect specific events or featured guest performers. Additionally, an alternative logo I incorporated silhouettes of people performing, introducing more movement and dynamism for use on promotional materials.